The show, produced by FBC Media Pvt. Ltd, who produced the immensely successful Lakme Fashion House on Star One, will feature a host of celebs from tellydom. This seems to be a positive move away from the run of the mill dance-song reality shows that has taken television by storm.

This show will be shot in Hrishikesh in Uttar Pradesh, and will involve water rafting, trekking, cycling and a treasure hunt. The prize money too seems to be sky high with the minimum amount being two lakhs.

Paisa..has different categories according to the profile of the actors involved. For example, there is a category called the 'Bahus on Indian television' that will see the likes of Narayani Shastri, Rucha Gujarati, Tasneem Sheikh and Nausheen Ali Sardar and another called 'Fit and Healthy' that will comprise of Gaurav Chopra, Sameer Kochar, Payal Rohatagi, Bhairavi Goswami and Aly Khan.

The surprising aspect of the show is that these actors are in the dark about the adventures that they will be made to take on. Most of them are in it because they feel that it is a nice change from the regular stuff that they are doing and since it is not taking up too much of their time, they are treating it as a welcome break.

"I am sure its going to be fun. And since at the moment I am holidaying with my family in Kulu Manali and Simla, Hrishikesh is a good place to shoot," says Nausheen, who is expecting a lot of running and trekking in the show.

It's still not clear if the show is a celebrity driven show or will eventually open for the masses at a later stage. While the exact format on which the show is based is still unknown, there is a distinct similarity to the AXN show, Survivor. All in all the show seems to be a promising one and an opportunity for the actors to reveal their fitness levels.

"I think I am fit enough, but since I don't know what I will be made to do…I can't say if I am ready!" laughs Tasneem, who is leaving the city with the other girls on 11 September and coming back in two days time. Rucha however is not bothered about her fitness regime, she just wants to have some fun. "I know I won't be too good, but it is different from what I usually do and I am just looking forward to having a good time with the others," points out the petite lady.

Gaurav Chopra and the others on the other hand, are leaving for their destination on 12 September, and they to will be back in two days. "It's going to be very exciting and I've always enjoyed doing stuff like this. This will be a great test of endurance," says a visibly excited Gaurav.

When contacted, executive vice president and business head, Sony, Tarun Katial confirmed that the channel was doing the show. "Yes, we are doing the show. But it's a little early to talk about it," is all he is ready to divulge.