It's also time for the afternoon show to wind up, in accordance with the channel's revamped working. Reth, that's been on air for more than two years, will come to a logical end by the first week of February.

"Well, it feels ok. I have gone through the initial feeling of feeling bad, I guess, " sighs producer Neelima Bajpai of Shakuntalam Films. "Somehow, Reth didn't seem to be getting the promotion and push like the other shows did. And yet, the show held its own for a long time," reasons Neelima., adding the that the production house plans to have a party to mark the completion of 350 episode party next week.

"I am very sentimental about the show and it will be tough for me to forget the show. I will miss it a lot," says Deepa Parab who plays the lead, Jia, on the show and is now looking forward to film offers and TV commercials.

"I am feeling bad because it is one of the best shows on Zee. It had good TRPs, besides the acting and direction too was good. The entire unit was very friendly and I miss it all," says Ankur Nayyar, who was working on the show since its inception, but quit it five months ago.

Neelima has earlier directed Bhanwar for Sahara, and shows on Sab TV, TV18, a few episodes of Zee's Koi Apna Sa, KumKum, Kabhi Aye Na Judai, Kagaar and now Reth (initial episodes).
The last episode of Reth will be aired on 3 February.