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This
SaharaOne daily went off air in mid December,
just when it introduced two new characters
and now, has decided to air its reruns!
The Kohinoor reruns start 2 January
at 11 pm and if the on air promos are to
be believed, it is back due to popular demand.
Although it's a rerun, the show is bound
to look different.
The reason? The channel is sprucing up the
show by editing it and making it look crisper.
"We are re-editing it and making changes
to the production values so that it looks
pacier, glossier and we are also looking
to highlight the thriller aspect of the
show. We are also re-shooting some of the
sections, although new characters will not
be incorporated, " says Sahara One
COO Purnendu Bose.
The channel belives that a 11 pm time slot
will get mature adult viewers that will
help generate more TRPs. "We want to
monitor viewership at that time slot and
then we will think what to do next. We strongly
believe in Kohinoor and think that
it is way ahead of its time," says
Purnendu.
We hope that Kohinoor makes a strong comeback
this time around!
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By ANANYA SENGUPTA |
Posted
on 2 January 2006 4:45 pm
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