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In an attempt to
pull in more viewers to their afternoon slot Star Plus has come up with their
new show Grahasti. The show is produced by Sphere Origin. Grahasti
is about a family of seven women and the patriarch of the family. It is a journey
of these women as they cope with life after the loss of the only male member of
the family. The
cast includes Kiran Kumar playing Balraaj Khurana and Vaidehi Amrute playing Amrit
Khurana. The show will introduce three new and young faces namely Khusbhu, Aarti
Singh and Neha Desai who will be playing the characters of three daughters namely
Simar, Rano and Sohini respectively.
Talking about the show Sphere Origin’s
Sanjay Wadhwa says, “We believe in making a concept that is different from the
others running on different channels. Grahasti is about three daughters,
their relationship with each other and the family. Two of them are Balraaj’s daughters
and the third one is his sister’s daughter.” Sanjay Wadhwa was not
a bit apprehensive about airing his show in the afternoon band. He says, “The
channel asked us to make a show that looks like prime time which will be aired
in the afternoon band. It is a great looking show with great story and great performances.”
Commenting on the show, Anupama Mandloi, Star Plus’ Sr. Creative Director
said, “Star Plus continues to offer its viewers original content and fresh programming
in the afternoon band. Through Grahasti we are hoping to add newer viewers
to our existing viewership. Our endeavor is to present a story of love, joy and
family bonds in adverse situations.” Grahasti which replaces
Saarrthi will be aired 2:30 pm starting February 25th on Star Plus.
By
Neha Maheshwri |
Posted
on 20 Feb 2008 5:00 pm | | | |