Gone are the days when television producers were loathe to spending much other than on stars. Today television has the financial muscles and can no longer be considered as the poor cousin of cinema. The stakes are too high and thus TV producers are leaving no stone unturned in putting up their best show. So, if it means constructing a society then so be it.

Producer Asit Modi of Neela Telefilms has created history of sorts by constructing the biggest outdoor set for his show Taarak Mehta Ka Ooltah Chashmah on SAB TV. The show is centered on the lives of people of Gokuldham society.

Speaking on the set, Asit Modi says, “The society is spread across 25-30,000 sq ft in area. There are three wings which have six flats in each. We’ve also created a temple and a garden. There are no flats as such but we’ve constructed just balconies. The indoor shooting takes place at Kandivili.”

When asked how much money he’s spent on the outdoor set, Asit replied, “I can’t reveal you the amount but I can assure you that we’ve a spent a bounty on it. You wouldn’t believe but the entire set was created in just two months.”