Channel V is back with the third season of Launch Pad. The show will hunt for the hottest sound of 2009 in a nationwide search! The channel is on the prowl for best musical entries for the third edition of the Launch Pad. The interested candidates are supposed to mail their entries to v.bigadda.com.

Bands with distinct personality, diverse language or even a new sound will battle it out on this all new season of [v] Launchpad. And mentoring them through the gruelling journey will be musician Vishal Dadlani.

Announcing the battle, Sheetal Sudhir, Creative Director, Channel [v] said, “Launch Pad this year is extra special for us. We’re cranking it up a notch to celebrate and recognise Indian rock music in its rawest form, language no more being a constraint. Bengali, Malayalam, Tamil, Hindi all are invited. We’re tapping into the heart and soul of our Desi rockers and searching for a revolutionary new sound that needs to be heard.”

Mentor and jury, Vishal Dadlani added, “You could be a punk rock band from Shillong, a pop rock from Kolkata, or even a Malayali folk band from Kerala, it’s all good – I’m looking for the real thing; music that moves me. If you have it in you then here’s your platform. If not, don’t bother.”

The competition begins by the end of January where in 20 short listed bands will perform live every week. Based on weekly cumulative ratings, few bands will be chosen to perform at the mega finals to be held in Mumbai. And at the end, the winner will record a music video with Channel [v] and a music album.

The entire journey from auditions to eliminations to their final performance will be encapsulated in 13 episodes.