Thursday 24 May 2012
 
   

 
 
 
 
 
 
 

Naaginn consigned to hiss-tory

Once upon a time, Naaginn used to be one of Zee TV’s top shows but the channel has now decided to discontinue with the show. Naaginn will shut down on 11 April. As always, low TRPs are being attributed for the show’s downfall.

Confirming the news, producer and actor Aruna Irani says, “Yes, it is true that Naaginn will wind up on 11 April. Apparently, the channel wasn’t happy with the TRPs so they decided to end our show. I respect their decision. Besides, I too personally think that we had reached a saturation point. I’m just happy that a show like Naaginn lasted for a year and half. That’s testimony to our success.”

Contrary to the producer, an actor had another take on the show’s closure. “We’ve been drawing reasonable TRPs. Perhaps, the recent leap didn’t go in our favour,” said the actor.

According to Irani, their show was drawing an average TVR of 1.7 in the last month or so.

Naaginn may be gone but Aruna will be producing another show for Zee. However, the producer says that will only happen in July.

Neha Maheshwri
Mayur lookhar
Posted on 12 March 2009 5:10 pm
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