After the various trends of movies being available on reels, Cassettes, CDs & DVDs, Bollywood has found its new drift. With old and new movies now being available on Offline format, Purani Jeans too joins the bandwagon. Directed by award winning ad filmmaker Tanushri Chatterji Basu, promises to take the audience back to the most memorable days of their lives, those days when youngsters come of age. Shotformats promises high-definition video quality in a no-network zone and without any streaming. The offline application will be made available at the 10,000 Biscoot retail outlets across India for a price of INR 50/- The Biscoot stores are a chain of already existing retail stores selling mobile recharge, accessories etc. The stores to also make available digital music cassettes of movies for mobile on the same day of the music release. Niyati Shah, MD & CEO of Shotformats says, “We have a long relationship with Eros starting with Goliyon Ki Raasleela Ram-Leela, R…Rajkumar, Dishkiayoon and all have been musical hits. Purani Jeans has a very youthful look and melodious music. We are expecting a big score with Purani Jeans.". Through BISCOOT’s offline app store, people can access Games, Apps, Music and latest legal, HD quality and superior sound movies in just a few weeks of the release and at an affordable price chart. This new distribution chain of entertainment content will also add an additional revenue stream for the entertainment industry With the evolving App Era, Shotformats has been revolutionizing the concept of applications by going the offline way. It has various offline applications under the brand name – Biscoot; a desi version which has several movie apps, movie gaming apps and various utility applications. Shotformats caters across the sectors and age-groups. They also have several awards to their credits for bringing in the innovation in the digital distribution sector. Shotformats Digital Productions Pvt. Ltd. is among the biggest Digital Entertainment and VAS companies in India and through their Offline Applications Store they will offer full length movies, music, games and more as offline apps. They offer SHUDH DESI content for the desi janta with a content repository of over 2 lakh songs 14 languages and 15, 000 movies in 9 languages. Shotformats is offering oldest, old, new and latest of Bollywood right in your mobile handset for as low as INR 5 to INR 50. No download charges, no piracy, no sub standard quality content, the users will get access to great quality content without any cut and misses for dirt cheap prices.