Producer J D Majethia speaks out on Byaah Hamari's low ratings

Sony Entertainment Television bosses must be in a fix. Why? Well…they had shunted the not-so-highly-rated <em>Kuch Toh Log Kahenge</em> (Director’s Kut) from 8 pm to 11 pm and brought in <em>Byaah Hamari Bahu Ka</em> (Hats Off Productions) with tall talks of changing the grammar of <em>saas bahu</em> shows. However, this serial about the remarriage of Rajnibala (Shrenu Parekh) has been rating quite badly (0.4 TVR ). When we spoke to producer JD Majethia, he accepted that the show is not doing well.
Byaah Hamari Bahu Ka
Sony Entertainment Television bosses must be in a fix. Why? Well…they had shunted the not-so-highly-rated Kuch Toh Log Kahenge (Director’s Kut) from 8 pm to 11 pm and brought in Byaah Hamari Bahu Ka (Hats Off Productions) with tall talks of changing the grammar of saas bahu shows. However, this serial about the remarriage of Rajnibala (Shrenu Parekh) has been rating quite badly (0.4 TVR ). When we spoke to producer JD Majethia, he accepted that the show is not doing well. “Our research indicates that the public did tune in attracted by the unusual theme of the remarriage and wanted to know why. But when they saw husband Krish (Gaurav Khanna) romancing Paulomi (Benaf Dadachandji) they got turned off. Hence, we went back to the drawing board and hastened the marriage of Krish to Rajnibala. We originally planned to have the above marriage later. We cut a lot of the extra stuff, and will now move the story to the take off point as why does the family want Rajnibala get remarried. ” JD, who has been a participant on Survivor India airing on Star Plus, added one more reason for the low ratings which could be, “the highly competitive 8 pm slot. You need to appreciate the fact that we have to face off with Punar Vivah on (3 TVR), Iss Pyaar Ko Kya Naam Doon (2.8 TVR) and others.” Sony, Head of Fiction, Virendra Shahane also accepted that initial numbers were low, “as it took time to set up the show and now things will go full steam once the original story kicks in.” Virendra also does not think that the initial low numbers will affect the future chances as “if we have a good story numbers will come.” We also hope the same Virendra and wish all the very best to J D!!!
Like
0
Love
0
Haha
0
Yay
0
Wow
0
Sad
0
Angry
0

About Author

Submitted by TellychakkarTeam on Tue, 06/26/2012 - 18:16

Add new comment

Tellychakkar Google News Follow
Top Stories

MUMBAI: Kabir Singh was one of the biggest blockbusters of 2019. The film starred Shahid Kapoor and…

MUMBAI: Many people are becoming more excited about Splitsvilla X5, which is getting better every…

MUMBAI: Well known Television actor Ashish Sharma has become a household name with his in Tv shows…

MUMBAI: Rupali Ganguly is one of the popular divas from the TV industry who does not need any…

MUMBAI: Actor Shahid Kapoor is ]enjoying the success of his recently released movie ‘Teri Baaton…

MUMBAI: Ali Abbas Zafar has brought to big screens an action comedy movie Bade Miyan hote Miyan,…

Recent Stories
Latest Videos