MUMBAI : On Wednesday, soon after a yet-untitled cross-border love story featuring Arjun Kapoor was announced, Twitter was flooded with memes and trolls targeting the actor. As a result, his name started to trend on Twitter.

Arjun has been a favourite target of memers, and has lately been attacked on social media along with other star kids, as conversation on Bollywood nepotism reopened after the death of actor Sushant Singh Rajput.

"#ArjunKapoor It takes guts to cast someone like Arjun Kapoor after what all has just happened. Either the producer is Dumb/ Overconfident Whatever may be the case it will be a Massive Disaster like his previous films. Time'up now for such Nepo Products supported by Bollywood Mafia," tweeted a user.

"We r not interested in star kids.. kindly boycott... don let them go free.. or elz they will murder many sushhants an dishas in the future," wrote another user.

Some were sarcastic: "Don't worry People Boycott ki zaroorat hi nahi #ArjunKapoor is enough to ruin any movie single handedly."

(ALSO READ : Arjun Kapoor trolled for 'replacing' Sushant in 'Half Girlfriend')

"How does he still get film offers? #ArjunKapoor," wondered a user.

"Panipat... What a glorious history... Very excellent and beautiful story... But this man ruined that movie with his acting. #ArjunKapoor," reads another tweet criticising his acting skills.

The untitled film that drew social media ire towards Arjun also stars Rakul Preet Singh, John Abraham and Aditi Rao Hydari, and is directed by Kaashvie Nair.

(ALSO READ : When Anil Kapoor reacted to Arjun Kapoor and Malaika Arora's relationship)