Music first, trailer later: Promo blueprint for SRK-starrer 'Pathaan'

If you liked Shah Rukh Khan's 'Pathaan' teaser then here's a piece of disappointing news - the trailer of the film will take more time to surface. But to make things better, here's another piece of news - the makers of the film have decided to treat the fans first with the film's music.
movie_image: 
Music first, trailer later: Promo blueprint for SRK-starrer 'Pathaan'

MUMBAI : If you liked Shah Rukh Khan's 'Pathaan' teaser then here's a piece of disappointing news - the trailer of the film will take more time to surface. But to make things better, here's another piece of news - the makers of the film have decided to treat the fans first with the film's music.

The director of the spy-action movie - Siddharth Anand has said that prior to the trailer launch - the audience will get to experience the two spectacular songs from the film followed by the trailer release in January.

Siddharth Anand said: "Pathaan has two spectacular songs. And fortunately both are so incredible that they are potential chartbuster anthems of the year. Hence, we decided to give people ample time to enjoy the songs before the film releases."

'Pathaan', which is a part of Aditya Chopra's ambitious spy universe, also stars Deepika Padukone and John Abraham.

The idea of releasing the music first is to further build the anticipation for the film's plot and cash in on the response to the film's music.

"Since December is a party and holiday season for people across the world. So we will release the songs of the film before the theatrical trailer. This is also part of our strategy to hold back the plot of Pathaan to as close to the release as possible. So get ready to dance to the music of 'Pathaan'", the director added.

'Pathaan', which also has a cameo by Salman Khan, will land in theatres on January 25 in Hindi, Tamil and Telugu.

Source : Ians 
 

Like
1
Love
1
Haha
8
Yay
11
Wow
0
Sad
0
Angry
2

Subscribe Here

Enter your e-mail address below.
TellychakkarTeam's picture

About Author

Submitted by TellychakkarTeam on Sun, 12/04/2022 - 09:45

Comments

Add new comment

Tellychakkar Google News Follow
Top Stories
MUMBAI :Rab Se Hai Dua by Zee Tv, produced by Prateek Sharma is about a Haider and Dua, who play husband and wife. But...
MUMBAI: Ankur Rathee is an Indo-American actor. He is best known for his role in the Amazon Prime Video show Four More...
MUMBAI: Rakul Preet Singh is an actress who predominantly works in Telugu, Hindi and Tamil films. She made her acting...
MUMBAI: Gurfateh Pirzada is an actor and model, who played the role of Vijay Pratap Singh opposite Kiara Advani in...
MUMBAI: Imlie is one of the top shows and is always doing well with the ratings. The show took a huge turn post the...