The world of social media has started giving fast reviews of shows that go on air these days. And what’s better when it gets a bright green signal from millions on these social platforms. Sony Entertainment Television has recently captured the digital space with the premiere of its fresh show Kehta Hain Dil…Jee Le Zara (Rose Audio Visuals Pvt Ltd) on 15 August 2013. The show starring the beautiful Sangeeta Ghosh as the female lead, created a lot of buzz in the Twitter world becoming the No. 1 trending topic nationwide. #Jee le zara was the No. 1 trending topic in India with over 7700 tweets and nearly 5.37 million people joining the conversation. The popularity of the show can be made out from this point that it was amongst the No. 1 trending topic twice on 15 August. The #Jee le zara moment contest also helped propel its viewership. This is not all. The social space also buzzed with tweets from Bollywood celebrities. Abhishek Bachchan, Priyanka Chopra, Riteish Deshmukh, Mini Mathur, Nikhil Advani were amongst the many who congratulated and wished the show all the best. The show which is being appreciated by one and all had also got thumbs up from Tellychakkar.com in the recently carried review. The digital medium is the new platform for show premieres, and Sony TV has successfully used this medium with the launch of this show.