Along with Sunny Leone, the brand ambassador of Sachiin J Joshi’s Viiking Ventures’ XXX Energy Drink, the young turk has now roped in model-actors Archana Vijaya and Sonalli Sehgall. The shoot happened at a quiet Madh Island bungalow poolside that got abuzz with activity. Says Sachiin J Joshi, “The brand XXX stands for an Xciting Xtreme Xperience. With their varied personalities and backgrounds, I could think of no other three women who could be the perfect brand fit for XXX energy drink.” Says Sunny Leone, “I tasted XXX and I simply loved it. Also it comes in three flavours, Rejuve, Nicofix and Minus and these variants are not available in any other. I am very happy I am a part of this campaign as I know Sachiin J Joshi pretty well and besides being an amazing businessman, he is also an artiste and that makes it all the more an exciting experience to work with him.” Adds Archana Vijaya, “I am a complete adventure junkie. I am known for my zest, energy and XXX energy drink is a brand I identify with. It’s perfect. So I am here.” Sonalli Sehgall feels that in a world where you seem to be in a race forever, there is a need for a rejuvenator. “I like the concept of Rejuve besides the other brands. And it tastes really cool.“ Sachiin J Joshi has the last word… “I am glad the campaign creative has been received so well. This is a beginning of a long innings to come for us.” As we bid them adieu, the trio and Sachiin J Joshi, oblige eager shutterbugs with ease, living up to the XXX energy levels, even post a grueling shoot in the heat.