Star unveils Bengali Entertainment Channel

Star India Pvt Ltd has come up with their first regional General Entertainment Channel (GEC) in Bengali – Star Jolsha. Commenting on the launch, Uday Shankar, Chief Executive Officer, Star India Pvt Ltd said, “With Star Jolsha, we plan to create a revolution in the Bengali entertainment, similar to what we have been able to achieve with our other leading brands. Viewers can look forward to a standard of Bengali entertainment that’s on par with the finest in the country, bar none.”

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